About Us

Each Dare to Compare partner has at least 20 years of experience, is actively working and publishing in their respective field of expertise.  Several partners have over 30 years of experience working with Fortune 500 multinational companies.

5 or 6 people’s bios, set up for a video introduction by each person and text

  • the lead author of Advertising Standards Canada’s evidentiary guidelines and author of the Canadian judges’ benchbook chapter on social science evidence
  • a Ph.D accredited social scientist with an international packaged goods company
  • a professor of social science and recognized ASTM expert on research methodologies across many corporate environments
  • legal counsel with executive and dispute resolution experience at the NAD, now leaders in the advertising law practice of a highly-reputed law firm.